To effectively serve the needs of a broad market, BrandAmerica reviews each proposed assignment to assess:
- probability of successfully completion within any time constraints;
- level of exclusivity;
- any limiting criteria ;
- needs of the market;
- experience and credibility of the parties/entities involved;
- general feasibility and viability of the opportunity sought or offered; and
- BrandAmerica’s ability to provide adequate and timely deliverables, resources needed, value realized, and the degree of difficulty associated with the assignment.